Bob Gilbreath is Co-Founder and President of Ahalogy, a Pinterest marketing company that works with companies such as P&G, Kraft and Kellogg’s. Previously, Bob was a partner at digital agency, Bridge Worldwide, which was acquired by WPP. Post-acquisition, Bob became Chief Strategy Officer of POSSIBLE. Bob is the author of The Next Evolution of Marketing: Connect with your Customers by Marketing with Meaning (McGraw-Hill). His career started in marketing at Procter & Gamble, where he launched Mr. Clean Magic Eraser and was named an Advertising Age Top 50 Marketer. Bob has an MBA in Marketing from NYU/Stern and a BA in Economics from Duke University.