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Strategy & The C-Suite [clear filter]
Tuesday, September 16
 

10:30am PDT

Protecting Your Social Brand: The Corporate Contingency Plan
Audience Moderator
avatar for Devin Redmond

Devin Redmond

Co-founder & CEO, Nexgate
Devin is the Co-Founder and CEO of Nexgate - a leading social media brand protection and compliance company. As a seasoned security executive and product leader with over 16 years of experience in public and private companies, Devin is passionate about leveraging technology to address... Read More →

Speakers
CH

Casey Hall

Senior Marketer, Thomson Reuters
Casey leads social media strategy and implementation for the Legal business unit of Thomson Reuters. This includes strategizing and directing the creation of thought leadership content for legal professionals, achieved primarily by leveraging internal legal experts and providing training... Read More →
BJ

Brian Johnson

Manager Information Security, Netflix
Brian has more then 15 years experience in IT and Information Security with a focus on creating automated high-speed threat response models. As the leader of Netflix’s Information Security Team Brian is responsible for delivering scalable security services utilizing the latest cloud... Read More →
DW

Debbi Wynn

Senior Director of CNN Viewer Communications Management, CNN
Debbi Wynn is the Senior Director of CNN Viewer Communications Management. She joined the company in April 1998, and in 2001 transferred to the CNN network where she led the efforts to revamp CNN Viewer Communications Operations. She grew the 5-person department to a four-division... Read More →

Tuesday September 16, 2014 10:30am - 11:30am PDT
W Atlanta-Midtown 188 14th St NE, Atlanta, GA 30361
  Strategy & The C-Suite

11:45am PDT

Frankenmarketer: What is the Skill Set of the Future
Audience Moderator
avatar for David Vanderpoel

David Vanderpoel

Strategy and Operations, slalom
Since 1999, David has advised the world’s biggest brands on social media strategy, mobile strategy, and precision marketing. David and his teams invent new offerings which have been patented and productized by IBM, HP, and North Highland. His work spans new product ideation through... Read More →

Speakers
JB

Jay Bartlett

Vice President, Digital Marketing & eCommerce, Pitney Bowes
Jay leads the global organization responsible for Digital Marketing and eCommerce at Pitney Bowes. Responsibilities include web & content marketing, where Pitney Bowes is currently working to launch an all-new global brand and website in Q4 2014. Jay is a strong proponent of social... Read More →
avatar for Linda Brunner

Linda Brunner

Vice President, Web Operations Management, Siemens Healthcare
Linda is Vice President, Web Operations Management at Siemens Healthcare. She drives ongoing customer-centric improvements to global digital presence and activities to maximize ROI from all online channels. She held positions of increasing global scope and responsibility within Siemens... Read More →
IH

Ian Hopping

Director of Sales, Percolate
Ian Hopping is Percolate's Southwest Sales Director. He also leads Percolate's global enterprise partnerships with brands like Unilever, GE, and ABInBev. Ian is passionate about the intersection of technology, marketing, and media, and surfing.  @ihopping

Tuesday September 16, 2014 11:45am - 12:45pm PDT
W Atlanta-Midtown 188 14th St NE, Atlanta, GA 30361
  Strategy & The C-Suite

2:00pm PDT

How to Sell Your CEO on Collaboration
Audience Moderator
avatar for Simon Pearce

Simon Pearce

Founder, Fabric Branding
Simon founded Fabric Branding, in 2012, to help update the theory and practice of branding for the digital age. Simon helps his clients to integrate emerging technologies into their existing branding and marketing efforts. A long-time industry-watcher and participant, Simon has... Read More →

Speakers
MD

Margo Drakos

Chief Innovation Officer, McChrystal Group
A tech entrepreneur and strategic business architect, Margo Drakos is Chief Innovation Officer of McChrystal Group leading the Enterprise SaaS Insight Technology Platform team and digital strategy for McChrystal Group. Margo also serves as a Principal at Redwall Advisors and Venture... Read More →
CF

Chris Fussell

Partner, Director of Business Development, McChrystal Group
Chris Fussell joined McChrystal Group in 2012 as Director, Business Development and is now serving as Partner. After completing his initial tour as a Naval Officer at Naval Special Warfare Development Group, Chris was selected to serve as Aide-de-Camp to then Lieutenant General Stanley... Read More →

Tuesday September 16, 2014 2:00pm - 3:00pm PDT
W Atlanta-Midtown 188 14th St NE, Atlanta, GA 30361
  Strategy & The C-Suite

3:15pm PDT

Why Are Marketing and Communications Still Separate: A Debate
Audience Moderator
DS

Diane Schwartz

Senior Vice President & Group Publisher, PR News
Diane oversees Access Intelligence's Media/Communications Group, which includes PR News, Folio, min, Cynopsis, CableFAX, StudioDaily and Expo. In her 18 years at Access Intelligence, Diane has launched more than four dozen conferences, newsletters, web sites, events, e-media ventures... Read More →

Speakers
JB

Jay Bartlett

Vice President, Digital Marketing & eCommerce, Pitney Bowes
Jay leads the global organization responsible for Digital Marketing and eCommerce at Pitney Bowes. Responsibilities include web & content marketing, where Pitney Bowes is currently working to launch an all-new global brand and website in Q4 2014. Jay is a strong proponent of social... Read More →
avatar for Andrew Bowins

Andrew Bowins

SVP, Corporate and Digital Communications, MasterCard
Andrew Bowins is a proven leader and change agent that has grown and transformed the corporate and marketing communication functions for some of the worlds leading brands in the age of digital and social media. Working with industry leading companies like Amazon, Dell, Nokia, Nintendo... Read More →

Tuesday September 16, 2014 3:15pm - 4:15pm PDT
W Atlanta-Midtown 188 14th St NE, Atlanta, GA 30361
  Strategy & The C-Suite
 
Wednesday, September 17
 

10:30am PDT

How CMOs Drive Innovation and Revenue Growth
Audience Moderator
JB

Jason Breed

Partner, Global Leader - Social Business, IBM
As Enterprise Social Business Lead at IBM, Jason Breed is at the intersection of business, social and innovation enabling companies to be agile and relevant. Jason is an expert and frequent speaker on the topic of developing next generation social business solutions. @jasonb... Read More →

Speakers
avatar for David Davidovic

David Davidovic

President, PathForward
David Davidovic is President, pathForward. Providing consulting, advisory and management support to not-for-profits (pro-bono) and start-ups, especially in digital health. David has built and led commercial functions for 33 years and has been directly involved in bringing to market... Read More →
TM

Tim Minahan

CMO, SAP Cloud and LoB, SAP
Tim Minahan is responsible for defining, overseeing, and executing global marketing and communications strategy for SAP’s fast-growing Cloud and Line of Business (LoB) segments. In this capacity, he oversees SAP’s Cloud-related messaging, positioning, digital, demand-generation... Read More →

Wednesday September 17, 2014 10:30am - 11:30am PDT
W Atlanta-Midtown 188 14th St NE, Atlanta, GA 30361
  Strategy & The C-Suite

11:45am PDT

Social Selling: How Companies are Transforming Sales
Audience Moderator
avatar for Anneke Seley

Anneke Seley

CEO and Author, Reality Works Group
Anneke Seley was the twelfth employee at Oracle and designer of the company's global multibillion dollar inside sales organization. As founder and CEO of modern sales consultancy Reality Works Group, she and her team have helped over 500 clients build or improve technology and data... Read More →

Speakers
LG

Liz Gelb-O'Connor

VP, Inside Sales Strategy & Innovation, ADP LLC
Liz Gelb-O’Connor is the VP, Inside Sales Strategy and Innovation for ADP in Roseland, NJ. Her role is to develop successful programs and strategically growing the Inside Sales channel through driving strategic initiatives, sales effectiveness, marketing, inbound demand generation... Read More →

Wednesday September 17, 2014 11:45am - 12:45pm PDT
W Atlanta-Midtown 188 14th St NE, Atlanta, GA 30361
  Strategy & The C-Suite

2:00pm PDT

Where's The ROI: Cost-Savings or Growth
Audience Moderator
JB

Jason Breed

Partner, Global Leader - Social Business, IBM
As Enterprise Social Business Lead at IBM, Jason Breed is at the intersection of business, social and innovation enabling companies to be agile and relevant. Jason is an expert and frequent speaker on the topic of developing next generation social business solutions. @jasonb... Read More →

Speakers
avatar for Andrew Bowins

Andrew Bowins

SVP, Corporate and Digital Communications, MasterCard
Andrew Bowins is a proven leader and change agent that has grown and transformed the corporate and marketing communication functions for some of the worlds leading brands in the age of digital and social media. Working with industry leading companies like Amazon, Dell, Nokia, Nintendo... Read More →
AL

Amy Love

Founder, LifeEthos
Public and private company CMO, and three-time company founder.@amydlove
avatar for Eric Roach

Eric Roach

CEO, EveryoneSocial
Eric will be the first one to tell you that an idea with the potential to fundamentally change the way people do business requires an amazing team. That’s why when he founded EveryoneSocial and when he recruited a diverse and broadly talented group of people.With experience in start-ups... Read More →

Wednesday September 17, 2014 2:00pm - 3:00pm PDT
W Atlanta-Midtown 188 14th St NE, Atlanta, GA 30361
  Strategy & The C-Suite

3:15pm PDT

Crowdsourcing and the Intersection with Customer Engagement
Speakers
BU

Bastian Unterberg

Founder, jovoto
Bastian founded jovoto to unleash creative talent stuck in rigid work environments.jovoto enables global brands and enterprise businesses to leverage the talent of more than 55.000 creative professionals globally to design better products. More than 300 open innovation challenges... Read More →

Wednesday September 17, 2014 3:15pm - 4:15pm PDT
W Atlanta-Midtown 188 14th St NE, Atlanta, GA 30361
  Strategy & The C-Suite
 
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