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Wednesday, September 17 • 11:45am - 12:45pm
The Transformation of Customer Engagement in the Subscription Economy

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avatar for Brent Leary

Brent Leary

Partner, CRM Essentials, LLC
Brent Leary is cofounder and partner of CRM Essentials, a CRM consultancy focused on small and midsize enterprises. In 2009 he coauthored Barack 2.0: Social Media Lessons for Business. He is in the process of writing his next book, The Amazon Effect: How a New Customer Culture is Creating Crazy New Business Opportunities and Killing Companies That Won't Adapt, due out in early 2015. Leary writes regularly for America Express OPEN, CRM magazine... Read More →


Kelly Blackman

Account Executive, Zuora
Kelly helps companies to grow top line revenue by embracing the Subscription Economy all over the SouthEast. Having been in the SaaS industry for three years, with a background in financial services, Zuora has helped merge the two worlds. She has significant experience working C-level executives and with individuals in IT, Finance, HR, Procurement and Sales. She enjoys the cross functional nature of project teams that look into the services... Read More →

Jonathan Davids

Founder & CEO, Influicity
Jonathan Davids is a successful entrepreneur and thought-leader at the intersection of media and technology. He is the founder and CEO of Influicity, an adtech platform used by leading brands & agencies to source, measure, and collaborate with influencers on YouTube and across the social media landscape. | | With a keen sense of media consumption habits, Jonathan built his first business, an online publishing company while in university... Read More →
avatar for Maria Poveromo

Maria Poveromo

Sr. Director, AR/PR and Social Media, Adobe
Maria Poveromo is the senior director of social media, analyst relations and public relations at Adobe. She is responsible for driving social media strategy and influencer relations programs across the company, and establishing the organizational framework for social media activities worldwide. Poveromo shares great insight on programs to engage influencers across traditional and new media channels, identifying the latest digital and social media... Read More →

Greg Tirico

Director, Digital Media and Content, Sage
Greg Tirico is Director, Digital Media and Content for Sage - providers of business management software and services to over 3 million small and mid-sized businesses in North America. In this role, Tirico leads the Sage social media strategy and stays current with digital marketing trends. | | Prior to joining Sage in 2011, Tirico worked for 14 years in a variety of internet marketing and web design roles for a Global 500 firm. He holds a BA... Read More →

Wednesday September 17, 2014 11:45am - 12:45pm
W Atlanta-Midtown 188 14th St NE, Atlanta, GA 30361

Attendees (24)